There are places you feel instantly. The Hirschen in Schwarzenberg, nestled in the Bregenzerwald, is one of them. A house with history, character, and charm. With creaking floorboards, wood-panelled parlours, contemporary art on the walls – and that special kind of energy that lingers. In the hands of the Fetz family for nearly 270 years, the hotel is now run by siblings Pia and Peter Fetz in its tenth generation. Two hosts with vision, a strong sense of style, and a genuine passion for what they do.
Because nothing here is left to chance. Every room, every dish, every detail reflects a deep respect for tradition and a love for the present. The guest rooms – spread across the historic main house from 1755 and the newly built Hirschen Homes – tell a story of refined simplicity: light wood, clean lines, art instead of decoration, and a calming sense of stillness. The scent of fresh timber mingles with the delicate aromas coming from the in-house fermentation kitchen.
In 2024, a new chapter was opened: with the Badehaus, designed by the Vorarlberg-based architecture studio NONA, an architectural gem made of local timber came to life. Saunas, massage rooms, light-filled relaxation areas across two levels, a yoga deck and – of course – the stylish bathrobe bar invite guests to slow down and settle in. Outside, a 15-metre pool sparkles in the garden, eco-heated and surrounded by a landscape inspired by Piet Oudolf – full of wild poetry and natural ease. A place to pause, breathe, and simply let go.
Culinarily, the Hirschen is in a league of its own. Three Gault&Millau toques, a Green Michelin Star, and a kitchen team that combines craftsmanship with creativity. Jonathan Burger and Raphaela Wirrer serve alpine dishes with depth – from Kalbsrahmbeuschel to umami-rich celery, fermented with Koji. Natural wines accompany the experience, alongside exciting discoveries – all enjoyed in a dining space as beautiful as the food itself: whether in the historic parlours, the garden, or spontaneously around the kitchen table with friends.
And then there’s that spirit. That special kind of atmosphere you can’t plan or create – it just happens. The Hirschen is a place where people come together – guests, artists, architects, hosts – over a glass of wine at the bar, while dancing, talking, laughing. And the next morning, you’ll find yourself in the fireside lounge, coffee in hand, still glowing from the night before.
The Hirschen is not a conventional hotel. It’s a state of mind – and without a doubt, a true Smart Travelling favorite.
Hirschen – Fine Hotel, Restaurant & Spa
Hof 14
A-6867 Schwarzenberg
Austria
Double room from 250 Euro incl. breakfast.